Les Établissements Marcel featured on France Bleu Loire
Roanne's tank top in the spotlight
It was with great pleasure that we had the opportunity to participate in the show "Bienvenue chez nous" on the France Bleu Loire set in Saint-Étienne. During this show, we were able to share the history and values of Établissements Marcel, as well as that of our emblematic product: the Véritable Marcel de Roanne Tank Top.
Les Établissements Marcel, a company deeply rooted in the city of Roanne, has been back since 2019 after an absence of more than 30 years. Our artisanal know-how and our passion for quality have allowed us to create exceptional products, including the famous Marcel de Roanne tank top, a symbol of elegance and timeless comfort.
During the show, we had the opportunity to tell the story of the evolution of our company, from its post-war beginnings to its current recognition, while emphasizing the importance of maintaining local production that respects traditions. We also highlighted the specificities of our tank top, made with top quality raw materials in an inclusive workshop.
We warmly thank the France Bleu Loire team for their welcome and for offering us this beautiful platform to share our passion and our commitment to quality. We will continue to promote Roanne and its know-how beyond its borders, while remaining faithful to our roots.
We invite all listeners to (re)discover the Établissements Marcel and let themselves be seduced by the charm and authenticity of our Roanne tank top. Watch the show from May 7, 2024 in streaming here
